The Color of Tomorrow’s Money
The road to green business practices becomes a path to profits
By Dean Patton

A group of employees of Pacific Market International decided it was time for their Seattle-based company to become as “green” a company as it
could be. They went to their CEO and put it to him straight: “We think this
is important,” they said.
And so did their CEO, Rob Harris, who charged them with figuring out how
do to it and coming up with a plan.
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